What the Program Looks Like

On‑Site Awareness Stop Check

Together with GSPS and members of your team, we host a brief awareness stop check at the entrances of your facility. Employees entering or leaving the site receive literature reinforcing the importance of never driving impaired, along with resources for support if they or someone they know may need help.

Positive Reinforcement

Participants receive $3 Tim Hortons gift cards as a thank‑you for listening and for making responsible choices to prevent impaired driving.

Visible Safety Presence

Safe Ride Home Sudbury and participating members of your team wear high‑visibility safety vests and hats/toques featuring “Never Drive Impaired” messaging, creating a strong visual presence that reinforces the message.

The Impact

Memorable Employee Engagement

Employees are often pleasantly surprised by the interaction. These brief moments create lasting reminders that responsible choices matter.

Stronger Workplace Culture

Organizations that participate demonstrate a clear commitment to safety, accountability, and the well‑being of their workforce.

Boots‑on‑the‑Ground Awareness

This initiative moves beyond posters or policy statements. It creates a visible, interactive awareness strategy that supports a zero‑tolerance culture toward impaired driving and impairment while working.

Program Structure & Cost

Safe Ride Home Sudbury will coordinate this initiative in partnership with the Greater Sudbury Police Service for a fee of: $15,000

This fee includes two (2) activations over a 12 month term. Each activation will include two hours of on-site engagement, which can be split between two nearby workplace sites, for example:

• 1 hour at one facility entrance
• 1 hour at a second nearby location

Additional activations are available at $5,000 each.

This fee also reflects the extensive coordination required behind the scenes to deliver the program successfully. In the weeks leading up to each activation, Safe Ride Home Sudbury works closely with the Greater Sudbury Police Service to organize logistics, schedule officers, coordinate communications, prepare materials, and ensure the initiative is executed safely and effectively.

This planning and coordination ensures that each activation runs smoothly and delivers a professional, safe, and meaningful interaction for employees and participants.

A Proven Model

This workplace R.I.D.E. awareness program is a pilot initiative in Northern Ontario, inspired by similar programs that have proven highly successful with corporate partners across Southern Ontario.

By bringing this program to Sudbury workplaces, organizations can take a visible leadership role in preventing impaired driving while supporting a safer community.